Set on Oʻahu’s legendary North Shore in Haleʻiwa, the Florence store is rooted in one of the most iconic stretches of ocean on earth. Surrounded by world-class surf and a tight-knit water community. It is a place to experience the Florence equipment firsthand, and gear up for everything from heavy winter surf to everyday conditions.
FULL ASSORTMENT
Featuring the largest selection of the latest Florence gear to touch, feel, and try on in person.
CUSTOM WETSUIT FITTING
Get fitted for a custom wetsuit built to your exact measurements.
EXCLUSIVE DESTINATION PRODUCTS
From location-specific Airtex to custom YETI® water bottles, only available here.
EVENTS
A hub for events—from movie premieres to shapers' nights.
ONLINE RETURNS IN-STORE
Return purchases made on florencemarinex.com in-store.
MEMBER CREDIT
Seamlessly earn and redeem member credit in-store.
Authorized Retail Locations
