Member Semi-Annual Sale

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    Gear up on these sale items before they’re gone. 

    Florence Membership
    Florence Membership
    One-time cost. Lifetime benefits.
    $20.00
    Save $32
    Color:Racing Red-Florence Marine X Cordura Boardshort
    Color:Racing Red-Florence Marine X Cordura Boardshort -alt
    F1 Burgee Cordura® Boardshort - Racing Red
    Our most durable (but comfortable) boardshort, built for lifeguards & critical users.
    $80.00 $48.00
    Save $32
    Color:Black Racing Red-Florence Marine X Cordura Boardshort
    Color:Black Racing Red-Florence Marine X Cordura Boardshort -alt
    F1 Burgee Cordura® Boardshort - Black Racing Red
    Our most durable (but comfortable) boardshort, built for lifeguards & critical users.
    $80.00 $48.00
    Save $32
    Color:Charcoal-Florence Marine X Cordura Boardshort
    Color:Charcoal-Florence Marine X Cordura Boardshort -alt
    F1 Burgee Cordura® Boardshort - Charcoal
    Our most durable (but comfortable) boardshort, built for lifeguards & critical users.
    $80.00 $48.00
    Save $32
    Color:Charcoal Solid-Florence Marine X Cordura Boardshort
    Color:Charcoal Solid-Florence Marine X Cordura Boardshort -alt
    F1 Burgee Cordura® Boardshort - Charcoal Solid
    Our most durable (but comfortable) boardshort, built for lifeguards & critical users.
    $80.00 $48.00
    Save $32
    Color:Dark Emerald-Florence Marine X Cordura Boardshort
    Color:Dark Emerald-Florence Marine X Cordura Boardshort -alt
    F1 Burgee Cordura® Boardshort - Dark Emerald
    Our most durable (but comfortable) boardshort, built for lifeguards & critical users.
    $80.00 $48.00
    Save $32
    Color:Dark Blue-Florence Marine X Cordura Boardshort
    Color:Dark Blue-Florence Marine X Cordura Boardshort -alt
    F1 Burgee Cordura® Boardshort - Dark Blue
    Our most durable (but comfortable) boardshort, built for lifeguards & critical users.
    $80.00 $48.00
    Save $32
    Color:Dark Navy-Florence Marine X Cordura Boardshort
    Color:Dark Navy-Florence Marine X Cordura Boardshort -alt
    F1 Burgee Cordura® Boardshort - Dark Navy
    Our most durable (but comfortable) boardshort, built for lifeguards & critical users.
    $80.00 $48.00
    Save $32
    Color:Rust-Florence Marine X Cordura Boardshort
    Color:Rust-Florence Marine X Cordura Boardshort -alt
    F1 Burgee Cordura® Boardshort - Rust
    Our most durable (but comfortable) boardshort, built for lifeguards & critical users.
    $80.00 $48.00
    Save $32
    Color:Department Navy-Florence Airtex Expedition Short Sleeve Shirt
    Color:Department Navy-Florence Airtex Expedition Short Sleeve Shirt -alt
    Airtex Expedition Short Sleeve Shirt - Department Navy
    A versatile, breathable shirt for hiking, sailing & fishing.
    $80.00 $48.00
    Save $32
    Color:Thyme-Florence Airtex Expedition Short Sleeve Shirt
    Color:Thyme-Florence Airtex Expedition Short Sleeve Shirt -alt
    Airtex Expedition Short Sleeve Shirt - Thyme
    A versatile, breathable shirt for hiking, sailing & fishing.
    $80.00 $48.00
    Save $32
    Color:Vintage Khaki-Florence Airtex Expedition Short Sleeve Shirt
    Color:Vintage Khaki-Florence Airtex Expedition Short Sleeve Shirt -alt
    Airtex Expedition Short Sleeve Shirt - Vintage Khaki
    A versatile, breathable shirt for hiking, sailing & fishing.
    $80.00 $48.00
    Save $36
    Color:Burnt Olive Camo-Florence Airtex Expedition Long Sleeve Shirt
    Color:Burnt Olive Camo-Florence Airtex Expedition Long Sleeve Shirt -alt
    Airtex Expedition Long Sleeve Shirt - Burnt Olive Camo
    A versatile, breathable shirt for hiking, sailing & fishing.
    $90.00 $54.00
    Save $36
    Color:Department Navy-Florence Airtex Expedition Long Sleeve Shirt
    Color:Department Navy-Florence Airtex Expedition Long Sleeve Shirt -alt
    Airtex Expedition Long Sleeve Shirt - Department Navy
    A versatile, breathable shirt for hiking, sailing & fishing.
    $90.00 $54.00
    Save $36
    Color:Thyme-Florence Airtex Expedition Long Sleeve Shirt
    Color:Thyme-Florence Airtex Expedition Long Sleeve Shirt -alt
    Airtex Expedition Long Sleeve Shirt - Thyme
    A versatile, breathable shirt for hiking, sailing & fishing.
    $90.00 $54.00
    Save $36
    Color:Vintage Khaki-Florence Airtex Expedition Long Sleeve Shirt
    Color:Vintage Khaki-Florence Airtex Expedition Long Sleeve Shirt -alt
    Airtex Expedition Long Sleeve Shirt - Vintage Khaki
    A versatile, breathable shirt for hiking, sailing & fishing.
    $90.00 $54.00
    Save $39.60
    Color:Sea Blue-Florence Vented Expedition Long Sleeve Shirt
    Color:Sea Blue-Florence Vented Expedition Long Sleeve Shirt -alt
    Vented Expedition Long Sleeve Shirt - Sea Blue
    A breathable, durable trail shirt built to endure the elements.
    $99.00 $59.40
    Save $39.60
    Color:Vintage Khaki-Florence Vented Expedition Long Sleeve Shirt
    Color:Vintage Khaki-Florence Vented Expedition Long Sleeve Shirt -alt
    Vented Expedition Long Sleeve Shirt - Vintage Khaki
    A breathable, durable trail shirt built to endure the elements.
    $99.00 $59.40
    Save $30
    Color:Dark Green-Florence Hoodie
    Color:Dark Green-Florence Hoodie -alt
    Florence Hoodie - Dark Green
    $75.00 $45.00
    Save $30
    Color:Tan-Florence Hoodie
    Color:Tan-Florence Hoodie -alt
    Florence Hoodie - Tan
    $75.00 $45.00
    Save $30
    Color:Navy-Florence Hoodie
    Color:Navy-Florence Hoodie -alt
    Florence Hoodie - Navy
    $75.00 $45.00
    Save $30
    Color:Charcoal-Florence Meridian Hoodie
    Color:Charcoal-Florence Meridian Hoodie -alt
    Meridian Hoodie - Charcoal
    $75.00 $45.00
    Save $15.20
    Color:Tan-Florence Luau T-Shirt
    Color:Tan-Florence Luau T-Shirt -alt
    Luau T-Shirt - Tan
    $38.00 $22.80
    Save $15.20
    Color:Citadel-Florence Luau T-Shirt
    Color:Citadel-Florence Luau T-Shirt -alt
    Luau T-Shirt - Citadel
    $38.00 $22.80
    Save $15.20
    Color:Black-Florence Luau T-Shirt
    Color:Black-Florence Luau T-Shirt -alt
    Luau T-Shirt - Black
    $38.00 $22.80
    Save $15.20
    Color:Black-Florence T-Shirt
    Color:Black-Florence T-Shirt -alt
    Florence T-Shirt - Black
    $38.00 $22.80
    Save $15.20
    Color:Dark Sage-Florence T-Shirt
    Color:Dark Sage-Florence T-Shirt -alt
    Florence T-Shirt - Dark Sage
    $38.00 $22.80
    Save $15.20
    Color:Mustard-Florence T-Shirt
    Color:Mustard-Florence T-Shirt -alt
    Florence T-Shirt - Mustard
    $38.00 $22.80
    Save $15.20
    Color:Navy-Florence T-Shirt
    Color:Navy-Florence T-Shirt -alt
    Florence T-Shirt - Navy
    $38.00 $22.80
    Save $15.20
    Color:Red-Florence T-Shirt
    Color:Red-Florence T-Shirt -alt
    Florence T-Shirt - Red
    $38.00 $22.80
    Save $15.20
    Color:White-Florence T-Shirt
    Color:White-Florence T-Shirt -alt
    Florence T-Shirt - White
    $38.00 $22.80
    Save $15.20
    Color:Dark Emerald-Florence T-Shirt
    Color:Dark Emerald-Florence T-Shirt -alt
    Florence T-Shirt - Dark Emerald
    $38.00 $22.80
    Save $15.20
    Color:White-Florence North Shore T-Shirt
    Color:White-Florence North Shore T-Shirt -alt
    North Shore T-Shirt - White
    $38.00 $22.80
    Save $15.20
    Color:Black-Florence Logo Shirt
    Color:Black-Florence Logo Shirt -alt
    Logo T-Shirt - Black
    $38.00 $22.80
    Save $15.20
    Color:Burnt Olive-Florence Logo Shirt
    Color:Burnt Olive-Florence Logo Shirt-alt
    Logo T-Shirt - Burnt Olive
    $38.00 $22.80
    Save $15.20
    Color:Light Sage-Florence Logo Shirt
    Color:Light Sage-Florence Logo Shirt-alt
    Logo T-Shirt - Light Sage
    $38.00 $38.00
    Save $15.20
    Color:Maroon-Florence Logo Shirt
    Color:Maroon-Florence Logo Shirt-alt
    Logo T-Shirt - Maroon
    $38.00 $22.80
    Save $15.20
    Color:Navy-Florence Logo Shirt
    Color:Navy-Florence Logo Shirt-alt
    Logo T-Shirt - Navy
    $38.00 $38.00
    Save $15.20
    Color:White-Florence Logo Shirt
    Color:White-Florence Logo Shirt-alt
    Logo T-Shirt - White
    $38.00 $38.00
    Save $15.20
    Color:Citadel-Florence Logo Shirt
    Color:Citadel-Florence Logo Shirt -alt
    Logo T-Shirt - Citadel
    $38.00 $38.00
    Save $15.20
    Color:Mustard-Florence Logo Shirt
    Color:Mustard-Florence Logo Shirt -alt
    Logo T-Shirt - Mustard
    $38.00 $22.80
    Save $15.20
    Color:Citadel-Florence Bridge Sketch T-Shirt
    Color:Citadel-Florence Bridge Sketch T-Shirt -alt
    Bridge Sketch T-Shirt - Citadel
    $38.00 $22.80
    Save $15.20
    Color:White-Florence Bridge Sketch T-Shirt
    Color:White-Florence Bridge Sketch T-Shirt -alt
    Bridge Sketch T-Shirt - White
    $38.00 $22.80
    Save $15.20
    Color:Charcoal-Florence Meridian T-Shirt
    Color:Charcoal-Florence Meridian T-Shirt -alt
    Meridian T-Shirt - Charcoal
    $38.00 $22.80
    Save $15.20
    Color:Dark Sage-Florence Meridian T-Shirt
    Color:Dark Sage-Florence Meridian T-Shirt -alt
    Meridian T-Shirt - Dark Sage
    $38.00 $22.80
    Save $18
    Color:Navy-Florence Long Sleeve T-Shirt
    Color:Navy-Florence Long Sleeve T-Shirt -alt
    Florence Long Sleeve T-Shirt - Navy
    $45.00 $27.00
    Save $18
    Color:Tan-Florence Long Sleeve Tee
    Color:Tan-Florence Long Sleeve Tee-alt
    Florence Long Sleeve T-Shirt - Tan
    $45.00 $27.00
    Save $30
    Color:Charcoal-Florence Iwa Hoodie
    Color:Charcoal-Florence Iwa Hoodie -alt
    Iwa Hoodie - Charcoal
    $75.00 $45.00
    Save $30
    Color:Dark Emerald-Florence Iwa Hoodie
    Color:Dark Emerald-Florence Iwa Hoodie -alt
    Iwa Hoodie - Dark Emerald
    $75.00 $45.00
    Save $30
    Color:Black-Florence Iwa Hoodie
    Color:Black-Florence Iwa Hoodie -alt
    Iwa Hoodie - Black
    $75.00 $45.00
    Save $30
    Color:Navy-Florence Iwa Hoodie
    Color:Navy-Florence Iwa Hoodie -alt
    Iwa Hoodie - Navy
    $75.00 $45.00