THE C4 FOUNDATION - STRENGTHENING NAVY SEAL FAMILIES

We're grateful to support the C4 Foundation, an organization dedicated to supporting the needs of Navy SEALs and their families. At FLORENCE, we believe in backing those who serve, and we're honored to contribute to the C4 Foundation's vital mission of providing resources and support to this exceptional community. Together, we aim to make a meaningful difference in the lives of these heroes and their loved ones.

ABOUT THE C4 FOUNDATION

A love of country, devotion to his family and Navy SEAL brothers, a zest for life: this is the legacy of Charles Humphrey Keating IV, or “C4.” On May 3, 2016, he heroically gave his life in Iraq defending our freedom. 

The mission of the C4 Foundation and fortitude-building programs at the C4 Ranch is to significantly reduce stress, strengthen family connections and nurture feelings of optimism and gratitude for Navy SEAL families.

Learn more and help support https://c4foundation.org/

ABOUT THE “BONE SHAKA”

The logo was originally designed by Ian Urtnowski, founder of @urturt, for the Aloha Warrior Celebration of Life event to represent Charlie’s skills as a warrior as well as his spirit of Aloha. Charlie was known for his huge, open-mouthed grin as well as his trademark Shaka. Ian was also inspired by the SEAL Teams’ use of the Bone Frog, which represents a Navy SEAL who has been Killed in Action. It’s a sacred symbol that only those who are members of the brotherhood are allowed to wear. Ian created the Bone Shaka as a symbol that could be universally worn by anyone who wanted to feel closer to Charlie. Today, the Bone Shaka brings to life the values that Charlie embodied that are carried on through the C4 Foundations’s mission.

MEMBER EXCLUSIVE GEAR 

A portion of proceeds supports the C4 Foundation

C4 FOUNDATION UTILITY POCKET HOODED RASHGUARD
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C4 FOUNDATION BURGEE
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